
Pura
Eco-friendly baby care products that are affordable and accessible to all, allowing parents to look after their planet while caring for their children
Founded in June 2020 by Guy, Abi and Ezra Fennell
Mission
It’s time for a change. At Pura, we believe that being eco-friendly is no longer a luxury, but a necessity. That’s why we’ve created a range of skin and eco-friendly baby care products that are affordable and accessible to all allowing parents to look after their planet while caring for their children. Simple, just like eco should be.
We’re working towards a real solution on nappy recycling in the UK and w...
Mission
It’s time for a change. At Pura, we believe that being eco-friendly is no longer a luxury, but a necessity. That’s why we’ve created a range of skin and eco-friendly baby care products that are affordable and accessible to all allowing parents to look after their planet while caring for their children. Simple, just like eco should be.
We’re working towards a real solution on nappy recycling in the UK and w...
Latest News
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