Hulse & Durrell

We create brands that inspire, unify, and endure.
Hulse & Durrell is a design-led creative agency based in Canada. We specialize in making brands memorable and valuable, and we build them to last. Founding partners Ben Hulse and Greg Durrell began working together on the Vancouver 2010 Games design team and went on to lead a comprehensive rebrand of the Canadian Olympic Team in 2011. Since then, the firm has helped transform some of the biggest and most complex brands in sport, transportation, and retail.

Latest News

Sep. 15, 2026

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Aug. 29, 2026

IKEA Sweden Cleans up its Act in New Outdoor Campaign

The storage boxes are filled with everything from toys to clothes, vintage records