U.S. Marine Corps: Shifting Threats
Media Type:
Film
Brand
Agency
Country:
Industry:
United States Marine Corps (USMC), in partnership with Wunderman Thompson Atlanta, launched their newest recruitment campaign on Friday, aimed at Gen Z. "Shifting Threats," conveys a single premise: Against ever-evolving threats, our Nation’s greatest asset is the adaptable skillset of Marines who fight and win. Shifting Threats offers an epic look at a world filled with hidden, barely definable threats - the “un” threats—unpredictable, unimaginable, unseeable, undeclared - from enemies who originate from every direction and in any clime and place. It communicates the need for a Gen Z audience to become a part of this fight, by joining the Marines to adapt and overcome a myriad of threats to allow the American people to build a better future together.
Credits
Advertising Agency:
Wunderman Thompson, Atlanta, USAProduction Company:
FramestoreDirector:
Murray ButlerDirector Of Photography:
Jeff CronenwethExecutive Producer (Production Co):
Jen SeigelLine Producer:
Laura MorrisonPost Production:
Whitehouse PostEditor:
Adam RuddVisual Effects Executive Producer:
Nick FraserSound Studio:
Formosa GroupSound Designer:
Casey GentonMusic Company:
Bleeding FingersMusic Producer:
Hans ZimmerComposer:
Andrew ChristieScore Producer:
Russell EmmanuelPhotographer:
Pat MolnarDate:
November, 2022More from U.S. Marine Corps
U.S. Marine Corps: Anthem
9.0
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Jul. 03, 2026
HAMLET Sign Rising Star Director Jasper de Maeseneer for Global Representation
International production company HAMLET have signed rising star director, and Gold You Director Award (YDA) winner, Jasper de Maeseneer to their roste
Sep. 10, 2024
test
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year