Pantene: Strong

0.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Health, Beauty

Pantene presents a poetic celebration of African American hair elevating it to a standard not seen in mainstream beauty media. It features women and girls who are beautiful, confident, vibrant, and elegant and who draw personal strength from the strength of their hair – its texture, its style and its history.

Credits

Advertising Agency:

Grey NY, USA

Global Group Creative Director:

Joanna Carver

Creative Directors:

Thom Hackett, Arturo Macouzet

Art Director:

Emily Pracher

Global Account Director:

Emma Armstrong

Account Directors:

Courtney Berry, Erica Giordano

Senior Account Executive:

Colleen Paxton

Assistant Account Executive:

Sumner Payne

Global Planning Director:

Lindsey Randolph

Strategists:

Jhanell Biggs, Anna Gerz

Executive Integrated Producer:

Judi Nierman/ Townhouse

Integrated Producer:

Lauren Gordon

Director of Art Integration:

Jayne Horowitz

Music Producer:

Ben Dorenfeld

Editor:

Holle Singer/ Consulate

Pantene Hair Stylist:

Chuck Amos

Date:

March, 2017

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