McDonald's: Scrum

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Food

To drive awareness of its gourmet Signature Collection range, McDonald’s UK has signed a deal to become the 2018 broadcast sponsor of ITV’s Rugby Six Nations coverage.

Credits

Advertising Agency:

Leo Burnett London, UK

Chief Creative Officer:

Chaka Sobhani

Creative Director:

Peter Heyes

Art Directors / Copywriters:

Gareth Butter, Peter Heyes

Client Service Director:

Layla Potter

Board Account Director:

Victoria Reiz

Account Director:

Jassmine Vilkhu

Senior Account Manager:

Jack Brenman

Account Executive:

Andrew Rees

Agency Producer:

Jack Robinson

Planning Director:

Max Keane

Senior Planner:

Adriana Ferran

Planner:

Catherine Owen

Director:

Peter Cattaneo/ Academy Films

Producer:

Juliette Harris

Editor:

Scott Cato/ The Quarry

Post Production:

MPC

Sound Design:

Dugal MacDiarmid/ Wave Studios

DoP:

Ben Fordsman

Date:

February, 2018