McDonald's: Spotlight Dorado

9.4

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Food

Apache brought their post-production coloring techniques to McDonalds newest campaign, “Spotlight Dorado,” where they vow to make a change and help amplify the unheard voices of the Latinx community in the film industry. The spot follows the faces of several young Latinx creatives who have stories to tell with no platform accessible, followed by the introduction of their program, “An initiative to help aspiring Latino filmmakers tell their stories for the world to see.”

Credits

Advertising Agency:

Alma, Miami, USA

VP, Executive Creative Director:

Jorge Murillo

Executive Creative Director:

Christian Liu

Associate Creative Director:

Martin DeFerrari

Associate Creative Director:

Vanessa Castaneda

Senior Producer:

Simon Rubalcava

Production Company:

Merman

Director:

Damiana Acuña

Executive Producer:

Kira Carstensen

Producer:

Chris Ruiz

Editorial Company:

Cosmo Street Editorial

Editor:

Kevin Garcia

Producer:

Edwina Lantigua

Executive Producer:

Idalia Deshon

Post Production Facility:

Apache

Colorist:

Quinn Alvarez

Color Assistant:

Kevin Sian

Head of Production:

Stefanie Schaldenbrand

Executive Producer:

LaRue Anderson

Audio Post:

Lime Studios

Sound Design:

Michael Anastasi

Audio Mixer:

Zac Fisher

Audio Assistant:

Michael Baron

Date:

May, 2022