HSBC: Life Cycle

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Financial Services

HSBC UK has signed one of the largest partnerships in sporting history: an 8-year deal with British Cycling, which covers all forms of cycling from grassroots events right up to Team GB. Their mission is to get two million people back on their bikes for a healthier and happier Britain by 2020.

Credits

Advertising Agency:

J. Walter Thompson London, UK

Creatives:

Simon Sworn, Kat Thomas

Account Director:

Angus Flockhart

Account Executive:

Luke Thornton

Business Team:

David Clyde

TV Producer:

Caroline Connor

Assistant Producer:

Liberty Willison

Production:

Nice Shirt Films

Director:

Jesper Ericstam

Producer:

Connor Hollman

Production Manager:

Natalie Wethrell

Executive Producer:

Richard Martin

Cinematography:

Henrik Stenberg

Production Design:

Emma Savill, Samuel Waters

Costume Design:

Emma Savill

Editor:

Gary Forrester/ Marshall Street Editors

Post Production:

Ellora Chowdhury, Thomas Cole/ MPC

Colourist:

Jean-Clément Soret

Date:

July, 2017