EDSNA: Help it Out, Fanta
Media Type:
Outdoor
Brand
Agency
Country:
Industry:
A walk in downtown Athens, Greece was all it took to spot the models of our new campaign for Dose Aksia – EDSNA and the Region of Attica. We jumped right in, taking their pictures and helping them out of the "tight spots". From hidden, wedged pieces of trash, they became the stars that help spread our message: they don't belong there, they belong in the right bin. "Dose Aksia" is a program by EDSNA and the Region of Attica promoting waste sorting and recycling, educating all citizens of Attica and providing the municipalities with the necessary equipment.
Credits
Advertising Agency:
The Newtons Laboratory, Athens, GreeceCreative Director:
Giannis SorotosArt Director:
Markella Plianthou, Manos VitoratosCopywriter:
Ioanna Krioni, Dionysia LampadariouPhotographer:
Petros AmpatzoglouDate:
March, 2023
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Sep. 10, 2024
test
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year
Sep. 10, 2024
Orlando Wood & The Garage Entertainment Launch Creative Effectiveness Course: "Advertising Principles Explained (a.p.e.)"
Last year brands spent over $750 billion on advertising worldwide