Canon: The Lab

9.0

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Australia

Industry:

Electronics, Technology

A look at Aussies' social media feeds will tell most that food photography is one of Australia's favourite indulgences - mirroring a passion for everything that looks great and tastes even better. Flipping this on its head, what would happen if food photography featured everything but the food itself? Relying on just taste and texture, how would this look in a single frame?

Credits

Advetising Agency:

Leo Burnett, Sydney

Creative Director:

Kieran Ots

Senior Art Director:

Dave Varney

Group Business Director:

Jonny Bucknall

Senior Account Director:

Natalie Tay-Uceda

Producer:

Francesco Piazzoni

Production Company:

The Otto Empire

Producer:

Peter Kearney

Director:

Prad Sen

DOP:

Bernie Winter

Post Production:

White Chocolate

Editor:

Ben Zemanek

Sound:

Song Zu Sydney

Sound Designer:

Myles Lowe

Producer:

Bec Lambrousis

Date:

May, 2017