AXA: Reflections (Geneva's Portrait)

9.5

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

France

Industry:

Financial Services

Geneva has a dream. She wants to leave her company and start a new life. We asked her to face up to herself in a mirror, to explain her doubts, her fears and ultimately what she wants from life. But, there’s a twist and her life will never be the same again.

Credits

Advertising Agency:

Publicis Conseil, Paris, France

President Overseeing Creativity:

Marco Venturelli

Executive Creative Director:

Marcelo Vergara

International Creative Director:

Steve O’Leary

Copywriters:

Antoine Querolle, Marie Pujol

Art Director:

Dorian Rosso

Global Client Lead:

Magali Bergeroux, Julien Jaques

Executive Director:

Olga Papikian

Account Director:

Mathieu Kremer

Project Manager:

Anis Bouzitouna

Strategic Planners:

Alastair MacLean, Richard Sherfey

Channel Planner:

Stéphanie Jacquin

Agency Producer:

Armelle Sudron

Production Company:

Bliss

Director:

Pierre Stine

Producer:

Alice Guien

Line Producer:

Philippe Poignant

Director of Photography:

Mahdi Lepart

Journalists / Casting Directors:

Katherine Ouimet, , France Poulin, Stéphanie Stein

Set Designer:

Jean-Luc Charron

Production Co-ordinator:

Audrey Lorrain

Post-Production House:

Bliss

Editor:

Manuel Guillon

Sound Mix:

Andréas Lecter

Grading:

Paul Murgier

Music:

Guillaume Albeck/ Parigo Music

Date:

January, 2020