Ad of the Day | Itau Unibanco: Serves of the Future
Media Type:
TV
Brand
Agency
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Industry:
In the centenary year of Itaú Unibanco, the 17-year partnership with the Miami Open is celebrated with the renewal of the contract until 2028. To mark the occasion in style, the bank launched a new tradition at the tournament, which was carried out for the first time in tennis history and will continue for future editions of the Miami Open: the ceremonial serve, named "Serves of the Future."
Credits
Advertising Agency:
GALERIA.agCCO:
Rafael UrenhaExecutive Creative Direction:
Phil Daijo, Rodrigo MarangoniCreative Direction:
Caio MilanesiACDs:
Gabriel Braga, Joao FreireCreation:
Joao Capusso, Victor Capato, Cristal Crocker, Gabriel RosattiAccount Management:
Ana Coutinho, Denise VieiraDate:
March, 2024
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