Under Armour: Step in, the Project is Calling
Media Type:
TV
Creative collaboration company DOMO teamed up with Under Armour and Dwayne “The Rock” Johnson on a year-long campaign launching three new collections of the aptly dubbed athletic apparel line, Project Rock. Director André Stringer helmed the series of 19 films for “Step In — The Project Is Calling,” with the campaign concluding film released this month.
Credits
Advertising Agency:
Domo, LA, USADate:
November, 2023More from Under Armour
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