Previous Case
Emirates NBD: The Culture Dispensing Machine
Next Case
New Zealand Transport Agency: Local Legends
SmartLife Foundation: Dream
Country:
"A story of how 17,793 nails have changed the lives of UAE's blue-collar workers' children."
Credits
Advertising Agency:
FP7/DXB, Dubai, UAEHead of Insights and Strategy:
Tahaab RaisExecute Creative Director:
Paul BanhamAssociate Creative Director:
Josephine YounesAssociate Creative Director:
Nayaab RaisAccount Director:
Vicky KriplaniCopywriter:
Tahaab RaisMore from SMARTLIFE FOUNDATION
SmartLife: Project Akshar
0.0
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Aug. 29, 2026
IKEA Sweden Cleans up its Act in New Outdoor Campaign
The storage boxes are filled with everything from toys to clothes, vintage records
