Sky Box: Own it in three ways

8.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Electronics, Technology

Sky’s new TV commercial for Sky Store shows Idris Elba in a range of ostentatiously glamorous situations, including in a hot tub filled with tablet devices to illustrate how, thanks to Sky Store, he ‘owns’ box sets and can watch them however, wherever and whenever he likes.

Credits

Advertising Agency:

Brothers and Sisters, London, UK

Creative Director:

Aaron Willmer

Art Director:

Josh Pearce

Copywriter:

Robi Ganguly

Account Director:

Alessandra Russell

Agency Producer:

Nicola Ridley

Planner:

Matilda Ruffle

Director:

Declan Lowney

Production Company:

Another Film Company

Producer:

Simon Monhemius

Editor:

Charlie Moreton/ Work Editorial

Post Production:

Framestore

Sound Design:

Sam Robson/ 750mph

DoP:

Ray Coates

Media planning/buying:

MediaCom

Date:

November, 2016