Scent Beauty: Kylie Minogue, Disco Darling Fragrance

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Personal Accessories

Award-winning PRETTYBIRD Director Sophie Muller has visualisedthe campaign for Kylie Minogue’s new fragrance ‘Disco Darling’, which invites the world to dance the night away. Kylie Minogue, synonymous with pop hits across five decades, fashion glamour and dazzling live performances, has launched the new fragrance Disco Darling in partnership with Scent Beauty, Inc. DISCO DARLING is the sexier and more addictive partner to Eau de Parfum, Darling by Kylie. Inspired by Kylie Minogue’s latest album, DISCO, this floral, musky and fruit-infused fragrance evokes the exuberance of dance, the dance floor and is yet another re-invention of the Kylie Minogue fragrance portfolio.

Credits

Production Company:

PRETTYBIRD

Director:

Sophie Muller

CMO:

Emmanuelle Bonte

Marketing Manager:

Florence Bauduin

KM Management:

A&P Artist Management

Management:

Allison Main

Assistant:

Harriet Green

Co-founder/ Executive producer:

Juliette Larthe

Head of Production:

Fiona Bamford-Philips

Producer:

Chris Murdoch

Production Runner:

Edie Kelly

Runner:

Lili Fletcher, Leah Collins

DOP:

Franklin Dow

1st AC:

Juan Sanchez Minotta

PRETTYBIRD U.K. PR:

Lee Sharrock

Date:

November, 2022