Saudi Red Crescent Authority: A Matter of Life and Life
Media Type:
Film
Country:
Industry:
Award-winning director Tamer Shaaban has released the director’s cut of his cinematically epic ad showcasing the Saudi Red Crescent Authority’s (SRCA) state-of-the-art emergency response system. Titled "A Matter of Life and Life," the :90 film portrays two true-to-life emergency response missions in action-packed detail from first responders at the ground level to the Red Crescent’s high-tech fleet of Level 1 Trauma helicopters.
Credits
Production Company:
Durable GoodsDate:
January, 2024Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Aug. 29, 2026
IKEA Sweden Cleans up its Act in New Outdoor Campaign
The storage boxes are filled with everything from toys to clothes, vintage records
