Samsung: LifeLIVE

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Australia

Industry:

Electronics, Technology

Sometimes barriers like distance keep people from being part of experiences that no one wants to miss. So we decided to help two people come together in a completely new way to let them share one of life’s most profound moments. Welcome to the world’s first live virtual reality birth using the Samsung Gear VR. #LifeLIVE

Credits

Advertising Agency:

Leo Burnett, Sydney, Australia

Chief Creative Officer:

Andy Dilallo

Worldwide Chief Creative Officer:

Mark Tutssel

Executive Creative Directors:

Vince Lagana, Grant Mcaloon

Creative Directors:

Sharon Edmondston, Misha McDonald

Art Director:

Vince Lagana

Copywriter:

Grant Mcaloon

Executive Producer:

Jeremy de Villiers

Design:

Bruno Nakano, Jason Young

Client Services Director:

Amanda Quested

Business Director:

Laura Dowling

Production Company:

Rapid VR

Directors:

Taylor Steele, Dave Klaiber

DOP:

Earle Dresner, Ben Nott

Executive Producer:

Susannah DiLallo

Casting Director:

Toni Higginbotham Casting

VR Specialist:

Dan White

Production Managers:

Lizzi Topen, Garrett Robinson, Catherine Warner

Focus Puller:

Eamon Dimmitt, Jeremy Donohoe

Data Wrangler:

Kareem Anti

Gaffer:

Matthew Slattery

Sound:

Trevor Hope, Paul Jones

Media:

Starcom

Account Director:

Jacqui Purcell

Digital Account Director:

Angelique Crusius

PR:

Edelman

Chief Operating Officer:

Matthew Gain

Technical Product Specialist:

Matthew Wu

Associate Director:

Carla Webb

Date:

March, 2015