Renault: The dream cradle

9.7

Media Type:

DM DM

Brand

brand

Agency

agency

Country:

Italy

Industry:

Automotive

Renault is helping parents lull their babies to sleep with the Dream Cradle, a cradle with a base that simulates the movements of a car.

Credits

Advetising Agencies:

Publicis, Milan, Italy, Publicis Conseil, France, Publicis Buenos Aires, Argentina

Advertising, Digital CRM Manager / Renault Italy:

Elisabeth Leriche

Advertising Executive / Renault Italy :

Enrica Bellomo

Global Chief Creative Officer Publicis WW & Ceo Publicis Italy:

Bruno Bertelli

Executive Creative Director Publicis Italy:

Cristiana Boccassini

Creative Directors :

Francesco Martini, Alessandro Izzillo

Associative Creative Director / Art Director:

Eddy Guimaraes

Associative Creative Director / Copywriter:

Emanuele Viora

Digital Creative Director:

Massimo Guerci

Digital Art Director:

Dario Citriniti

Digital Copywriter:

Roberto Rosi

General Manager / Pubicis Italy:

Daniela Di Maio

Account Director:

Ilaria Lorenzetti

Account Executive :

Giulia Ratti Claris

Strategic Planner:

Bela Ziemann

Agency Editor:

Fabrizio Squeo

TV producer:

Giulia Atzori

Production House:

Filmmaster Productions

Director:

Davide Gentile

DOP:

Luca Costantini, Fabio Casati

Executive Producer:

Lorenzo Cefis

Producer:

Nicole Lord

Editors:

Stuart Greenwald, Alice Baragetti

Sound Design:

General Jingles

VP global brand strategy & marketing communications, Renault:

Bastien Schupp

Content & media director:

Carine Gailliez

Brand advertising manager:

Giovanni Costa

Project manager:

Mathilde Chaise

Worldwide creative director Renault & ECD Publicis Conseil:

Marcelo Vergara

Worldwide account director Renault & managing director Publicis Conseil:

Patrick Lara

Client service team:

Charlotte Baudry, Adrien Dumont

Agency:

Publicis Buenos Aires

Excecutive Creative Director:

Fabio Mazia

Creative Directors:

Ignacio Jardon, Paula Kozub

Regional account Director:

Ivan Pinzón

Agency producer:

Sebastian Taruella

Production Company:

Landia

Director:

Shannon, Agustin Carbonere

Executive producer:

Adrian D’Amario

Producer:

Diego Dutil

Music:

Papa Music

Date:

April, 2017