Myprotein: Whey Forward, Animal-Free Power-Full
Media Type:
Online
Brand
Agency
Country:
Industry:
Myprotein, the world’s largest online consumer sports nutrition brand, hired indie creative agency Troup to develop an awareness campaign to introduce active Gen Zers in the U.S. to Whey Forward: a ready-to-mix product that easily dissolves into liquids with the taste and texture of traditional dairy.
Credits
Advertising Agency:
TroupChief Creative Officer:
Matt DimmerChief Design Officer:
David WhaiteExecutive Creative Director:
Chris SadlierEVP & Managing Director:
Pallav TamaskarAssociate Brand Manager:
Ian RodenHead of Innovation & Brand Partnerships:
Gregory PressoirSenior Category Manager:
Alex WhitfieldAnimation:
Panic StudioEditorial & Sound:
What's For Lunch MediaDate:
September, 2022
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Jul. 03, 2026
HAMLET Sign Rising Star Director Jasper de Maeseneer for Global Representation
International production company HAMLET have signed rising star director, and Gold You Director Award (YDA) winner, Jasper de Maeseneer to their roste
Sep. 10, 2024
test
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year