Monkey Shoulder: Monkey Splash

10.0

Media Type:

Digital Digital

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Alcoholic Drinks

Creative agency Space has developed a new Monkey Shoulder advertising and communications campaign in collaboration with Los Angeles-based design agency Studio Number One (SNO). The campaign, which aims to recruit new drinkers, positions Monkey Shoulder as 100% malt whisky made for mixing and features a bold and distinctive identity that reflects the playful attitude of the brand. The work highlights the iconic Monkey Shoulder bottle and the whisky’s signature cocktails; Ginger Monkey, Lazy Old Fashioned and Monkey Splash, and features the headline “Shake Your Monkey Shoulder”

Credits

Advertising Agency:

Space, London, United Kingdom

Date:

November, 2019