HappyDent White: Whitest White

10.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Sri Lanka

Industry:

Confectionery, Snacks

Around the world regularly going to the dentist is considered a tedious but necessary practice. In Sri Lanka however, it is reserved for emergencies and acute pains. Cosmetic applications, such as whitening of teeth, while considered a nice-to-have beautification, does not therefore often encourage a visit. On the other hand, you can get ‘whiter than white’ teeth by just chewing a gum.

Credits

Advertising Agency:

Ogilvy Sri Lanka

Chief Creative Officer:

Rajiv Menon

Creative Director:

Dilshard Ahamed

Creative Group Head / Art Director:

Mudith Jayasekera

Senior Art Director:

Chulangi Hettiarachchi

Senior Account Executive:

Shelley Wickramasekera

Date:

April, 2019