Hallmark: Motherbird

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Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Media

Created by Leo Burnett Chicago, Hallmark's new spot "Mother Bird" tells the story of a mother and her child, illustrating the roll a Hallmark card can play when the child leaves the nest. Unique in length, style and CG execution, the spot explores authentic, emotional storytelling.

Credits

Advertising Agency:

Leo Burnett, USA

Executive Creative Director:

Jeanie Caggiano

Creative Directors:

Matt Miller, Phil Jungmann

Copywriter:

Keenan Pridmore

Art Director:

Jason McKean

Executive Producer:

Tom Keramidas

Producer:

Bryan Litman

Production Company:

The Mill, Gartner Films

Directors:

Yann Mabille, Jim Gartner

VFX/SPX:

The Mill

Editorial:

Whitehouse Post

Editors:

Marc Langley, Matt Wood

Music Company:

Big Foote

Editing Company:

The Mill

Editor:

Ryan McKenna

Exec Producer:

Ian Bearce

Producers:

Nic Barnes, Boo Wong

Colour Producer:

Dee Allen

Shoot Supervisor:

Kevin Ives

Creative Director:

Yann Mabille

Colourist:

Damien Van Der Cruyssen

2D Lead Artist:

Corey Brown

3D Lead Artists:

Kevin Ives, Vince Baertsoen

Date:

January, 2012