eBay: You Will Think of eBay Differently
Media Type:
TV
Brand
Agency
Country:
Industry:
A Christmas sweater for dogs? A collection of miniature perfumes? A dancing cactus? No, I know, a desktop guillotine! Through this new campaign, eBay challenges our preconceived ideas to better demonstrate the extent and quality of its inventory. Always with humor, the brand portrays the hasty judgment of those who receive an eBay package and mistakenly imagine its content. We dive into the thoughts of a teenager at his birthday party or a slightly mocking colleague to be surprised at the opening of the package, just like them.
Credits
Advertising Agency:
Artefact 3000, FranceExecutive Creative Director:
Fabienne Fiorucci FouïCopywriter:
Julie CointyArt Director:
Margaux FerrandStrategic Planners:
Jean Allary, Luca TurpinAccount Team:
Leïla Achour, Louis Perrot, Dorian Libet DescorneProduction:
BIGSound:
KouzPhotographer:
Charlotte AbramowBrand:
Segolene de Noray, Alice Truong, Fabian SauterTV Producer:
Isabelle MénardDirector:
Emma BenestanDate:
March, 2023
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