Clorox: Classroom

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

House, Garden

A clean desk means a clear mind. Greater focus. Happier students. Fewer sick days. Clean turns a desk into a stadium, a theater, an escape. We celebrate this message - and the back to school season - by pairing the moment of a desk being disinfected with fun and playful childhood moments, which happen afterwards at that desk. A healthy classroom is the beginning. What comes next is everything.

Credits

Advertising Agency:

FCB West, USA

Chief Creative Officer:

Karin Onsager-Birch

Associate Creative Director:

Colin Mitchell

Senior Art Director:

Juliana Ardilla

Worldwide Creative Partner:

Fred Levron

Chief Strategy Officer:

Simon White

Planning Director:

Ryan Riley

EVP, Management Director:

Cary Pierce

SVP, Management Director:

Sue Redington

SVP, Management Director:

Gwen Hammes

VP, Account Director:

Sara Wallace

Senior Account Executive:

Courtney Whiting

Account Executive:

Raisa Callazo

VP, Director of Integrated Production:

Elizabeth Morse

Post Producer:

El Goco

Director of Business Affairs:

Mary Marhula

Hispanic Market Agency:

Alma

Creative Director:

David Alvarez Rizo

Creative Director:

Juan Camilo Valdivieso

Group Business Director:

Maria Carolina Reimpell

Senior Brand Executive:

Viviana Bustillo

Integrated Producer:

Rafael Sanchez

Production Company:

RESET Content

Director:

Ian Pons Jewell

Executive Producer:

Deannie O’Neal

Line Producer:

Ahnee Boyd

Director of Photography:

Mauro Chiarello

Post Production:

Whitehouse Post

Executive Producer:

Joni Williamson

Producer:

Jen Mersis

Editor:

Tobias Suhm

Assist Editors:

Max Holste, Nick Diliberto

VFX / Online / Color:

The Mill

Producer:

Natalie Ksiazek

Lead Flame Artist:

Jamie Beckwith

Flame Assist:

Alison Bloom

Colorists:

Luke Morrison, Mikey Pehanich

Animation:

WoodShop

Music:

Music Orange

Sound Design:

Tim Harrison – Aumeta

Mix:

One Union

Engineer:

Joaby Deal

Date:

July, 2017