Citi: Escalator

6.7

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Financial Services

This International Women’s Day, Citi introduced an energetic spot showcasing their commitment to investing in opportunities for more than 10 million women globally by 2025.

Credits

Advertising Agency:

Publicis, NY, USA

Creative Director:

Kim Davies

Chief Creative Officer:

Erica Roberts

Executive Creative Director:

Robert Clifton

Associate Creative Director, Art:

Deanna Solis

Associate Creative Director, Copy:

Chloe Grindle

Senior Copywriter:

Caroline Monday

Director, Integrated Production:

Tim LeGallo

Senior Producer:

Rachel Tierney

SVP, Group Business Director:

Megan O'Grady

SVP, Group Account Director:

Michelle Unverzagt

Account Director:

Jorge Rivadeneyra

Production Company:

BR·F

Director:

Nicolina Knapp

Producer:

Sophie Brooks

Director of Photography:

Sophie Olsson

Choreographer:

Coral Dolphin

Executive Producer:

Michael McQuhae

Talent:

Belen Leroux

Interim Chief Marketing Officer:

Tina Davis

SVP, Global Advertising:

Martha Foster, Gregory Lewis

VP, Global Advertising:

Oury Tamboura

Date:

March, 2022