Breast Cancer Now: Real Talk

9.8

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Public Interest, NGO

Breast Cancer Now, the research and support charity, is launching a campaign created by BMB, encouraging people to talk more openly about breast cancer. The campaign is running during Breast Cancer Awareness Month (October), across TV, social and radio, and also supported in press and digital. It marks the first TV campaign from BMB since the creative agency was appointed to the Breast Cancer Now account last year.

Credits

Advertising Agency:

BMB, London, UK

Chief Creative Officer:

Matt Lever

Creative Directors:

Matt Lever, Bianca Eglinton

Creative:

Bianca Eglinton

Acting Head of Strategy:

Rebecca Moody

Senior Strategist:

Amy Bowker

Managing Director:

Claudia Wallace

Account Director:

Rosie Morahan

Producer:

Nadia Amico

Production Company:

Blink Productions

Director:

David Dearlove

Producer:

Rich Wilson

Sound Design:

Parv Thind / Wave

Post Production:

Black Kite Studios

Media Planning/Buying:

AMI

Date:

September, 2022