Ad of the Day | Oxfam: 75 Years of Style
Media Type:
Film
Brand
Agency
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PRETTYBIRD Director Lucrecia Taormina has directed a new fashion campaign for Oxfam. Oxfam launched the stylish new campaign to celebrate its heritage in second-hand clothing and confirm its place at the forefront of this fast-growing market. Produced by creative agency Dentsu Creative, the film, directed by Lucrecia Taormina through production company PRETTYBIRD, shows a young woman wondering what to wear for a night out, before she realises that Oxfam is the answer and takes to the catwalk in a succession of different outfits available from the charity.
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DentsuDate:
October, 2022
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