Ad of the Day | Nurofen: What The @*!$ ?

9.7

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Pharmaceutical

A film by Nurofen reveals that swearing helps with pain tolerance

Credits

Advertising Agency:

McCann London, UK

Chief Creative Officers:

Rob Doubal, Laurence Thomson

Creative Directors:

Rob Webster, Alexei Berwitz

Senior Creatives:

William Cottam, James Crosby

Managing Partner:

James Latham

Account Directors:

Annabelle Black, Shaun Geary

Senior Project Manager:

Chloe Lockett

Head of Strategy:

Karen Crum

Communications Partner:

Nick Kavanagh

Planning Director:

Jonathan Brown

Senior Planner:

Matilda Ruffle

Planner:

Emily Ellis

Head of Art:

Dan Howarth

Designers:

Jonathan Harper, Matthew Thomas

Production Company:

Craft

Chief Production Officer MWG:

Sergio Lopez

Head of Integrated Production:

Sophie Chapman-Andrews

Executive Producer:

Juan Torres

Producer:

Duncan Groves

Director:

Blake Claridge

Editor:

Matt Dollings

Sound Engineer:

Giselle Hall

Client:

Nurofen

Marketing Director:

Charlotte Schloesing

Category Manager:

Luca Tamagni

Senior Brand Manager:

Marcella Christophersen

Brand Manager:

Kelly Green

Date:

July, 2019