Ad of the Day | Nilens Jord: Look Beyond Beauty
Media Type:
Film
Brand
Agency
Country:
Industry:
Legacy Danish makeup and skin care brand Nilens Jord has been committed to making unfussy, paraben and perfume-free products since the 1980s (a time when natural beauty products were not in vogue). The Scandinavian brand now has an important mission: to change entrenched attitudes towards women by asking us to “look beyond beauty” and instead focus on female achievements. A surprising statement for a cosmetic brand, perhaps - but it’s one that echoes the company’s pioneering spirit and its ambition to change the beauty industry from within.
Credits
Advertising Agency:
Twenty Agency, DenmarkDate:
November, 2022
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