20th Century Fox: Alien, Covenant

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Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Argentina

Industry:

Media

There was a shocking event about the Alien saga and the upcoming release film Alien: Covenant, which began with the celebration of Alien Day. Experiences that integrate technology, staging and Alien culture. The event was held on Wednesday, April 26 in of Abasto Shopping, with the press, influencers, and fans through a social network giveaway. 20th Century Fox together with 5SEIS agency presented a quarantine dome, as a cave. In the dark and mysterious interior, there are eggs and an Alien that surprises visitors.

Credits

Advertising Agency:

5SEIS, Argentina

Creative Directors:

Gabriel Aufgang, Pablo Saquero

Producer:

Ariel Serra

Date:

May, 2017